New Digital Experience Centre opened by Siemens15 January 2019

Siemens has opened a fully refurbished ‘Digital Experience Centre’ that has been designed to practically illustrate how its industrial customers can successfully embark on a digital transformation journey.

Located at the company’s Manchester headquarters, the demonstration centre showcases fully operational examples of transformative digital technologies that can enable industrial users to enhance productivity, support flexible manufacturing objectives, optimise performance and even open up new business models.

Visitors can see the merging of virtual and physical worlds with demonstrations of ‘digital twin’ simulation technology, as well as other open interface technologies, such as augmented reality, 3D modelling and virtual reality, which offer integration with Siemens’ industrial applications, including Mindsphere, Siemens’ open IOT operating systems for the cloud.

James Cottle, team leader for Factory Automation Specialists at Siemens, said: “Our new Digital Experience Centre provides a practical illustration of the technological possibilities available to industrial users who wish to start their digitalisation journeys.

“We are already hosting many visitors from a variety of industrial sectors who are keen to see for themselves how existing and emerging digital technologies can help them tackle the challenges they face around performance optimisation, productivity and future proofing their operations.

“Siemens’ holistic approach enables us to work alongside manufacturers and sign post the best way forward in terms of digitalisation adoption. Digitalisation is going to be the great enabler when it comes to transforming the UK’s industrial landscape and this new demonstration room is a key element of Siemens’ commitment to support manufacturers. It is now possible for businesses to come to Manchester and assess new digital technologies in a proactive and practical way before they have to commit any expenditure or resource.”

Adam Offord

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